Guinness PRO14 Final 2019
We engaged with local contractors to provide a stadium branding solution for the Guinness PRO14 Final 2019 which took place in Glasgow Celtic FC’s iconic football stadium that is Celtic Park.
The scope of the project included the stadium bowl, external spectator ‘walk-up’ spaces, the players’ tunnel and dressing rooms, the media and broadcaster areas, wayfinding signage, the VIP hospitality spaces and the Fanzone branding.
As much as the priority was to optimally deliver the Guinness PRO14 event branding, we were conscious to ensure that it complemented and maintained the iconic look and feel of Celtic Park.
The players’ tunnel interior was given a complete makeover while the famous ‘Celtic Way’ was transformed to celebrate each of the tournament’s previous champions.
Local favourites Glasgow Warriors were edged out on the day by Leinster Rugby much to the disappointment of the mostly Scottish, partisan crowd.